Flowtropolis - 2D animated logo

Purple and pink VR headset illustration for Flowtropolis

Purple hands cupping a floating pink geometric crystal.

Production Company: Cinematic Animation

Client: Flowtropolis

Animation: Johan Sonested, Veronica Wallenberg

Flowtropolis develops a customizable multi-user XR platform where people can meet, collaborate, and interact in shared virtual environments.

For this project, Cinematic was brought in to create a hand-drawn animated version of the Flowtropolis logo.

The project started with a collaborative brainstorming phase, exploring different ideas for how the identity could be brought to life through animation. From there, we developed the concept into a fully hand-drawn 2D animation, created frame by frame in TV-Paint.

The animation was designed to capture the playful and imaginative nature of Flowtropolis while giving the digital brand a more organic, handcrafted expression. We also developed the animation to work across both square and circular formats, allowing it to adapt to different applications while retaining the character of the original design.